Over the years, social networks have become one of the main means of communication for many smart device owners around the world.
One of them is Instagram, a platform developed by the parent company Facebook that works on the same principle as any other social network.This permits clients to post photographs and recordings or send content messages to companions.It is currently one of the most used and popular networks, with a global reach of around 1.28 billion users every month.
Wanting to compete with other platforms, especially TikTok, Instagram offers its users the ability to upload short videos and edit them with various creative tools and audio or visual effects. Although it's not new anymore, it's been two years, but the video functionality of Instagram Reels is still being promoted. If you are a content creator or brand, you can use this to boost your personal "Instagram" account. We will tell you how to do it in the following text.
What is Instagram Reels?
Instagram Reels is a relatively new feature introduced for use on Instagram, which will launch in the summer of 2020. The American platform hopes that with the help of Reels, it will attract more and more content creators to the new feature, which competes with TikTok.
Reels allow users to upload short videos to their personal accounts or to certain pages, which can be up to 15 seconds long. In addition, they can add music on top of the created videos, but also several filters and effects. If you want to grow your Instagram page or profile organically and quickly, take advantage of all the features that this platform offers you.
Posting photos doesn't matter, but you can create Instagram stories, you can have long-form video content on IGTV, or you can create short videos with the new Instagram Reels feature. Next, we will tell you how you can use this feature to grow your Instagram account.
It is very important to know that the first Instagram reel in your post will get a lot of exposure. This is also because of the platform's desire to promote this type of content, but also to convince you to continue creating and publishing content.
That's why, if you have done none Instagram reels before, make sure the first video represents your account and your followers.
How do you grow an Instagram account with Reels?
In the following, we will show you how to work smart to increase your Instagram followers and, of course, to reach as many potential customers as possible.
Generate content continuously
No matter what social network it is, its algorithm will reward creators who keep posting content. These platforms will keep users' attention and keep them in the app for as long as possible. So if you help them do this by posting new content frequently, they will support what you create with more and more followers.
Communicate with your followers
We all know that people are eager to express their opinion, so I recommend it to encourage interaction. To do this, you can tell your followers to "double tap" if they agree with what you're saying or mention their preferences in the comments.
Create quality video content
Since the reel takes up to 15 seconds, try to make a quality movie. Although it has been found that people prefer to watch short video content rather than read various posts, the film must be entertaining enough to influence the viewer's mind.
Create reels that are watched multiple times
Instagram tracks how many times your followers have watched a video. The higher this number, the better the algorithm understands it is quality content. It presents useful, interesting content that entertains or has a surprise factor. Another trap is to alter the video, so that there's a smooth move between the conclusion and the starting.
Use relevant #hashtags
Use pertinent and viable hashtags for your reels, but moreover for your supporters.You can use up to 30 hashtags for a movie, so you need to take every opportunity to reach as many people as possible. Document what hashtags you could use. For motivation, you'll be able check out what other prevalent makers are using in your substance.
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